Media Centre

Need a story? An interview? A quote?

If you need a story, interview or quote for your article, Bernadette Schwerdt, the Founder and Managing Director of the Australian School of Copywriting would be happy to help.

If you would like to interview Bernadette, any of her tutors or students, please ring her on 0419891932 or email her on info@copyschool.com.

As an accomplished actress (Neighbours, Blue Heelers, The Games), a former reporter on Channel Nine’s The Small Business Show and an occasional guest on Radio National’s Life Matters, Bernadette is an experienced media performer who can provide insightful, eloquent and relevant quotes and stories.

She is available for TV appearances, radio and newspaper interviews, training workshops and keynote speeches.

Please click on any one of the interviews below to hear her speak on advertising, marketing and business:

TOPIC: The Art of Small Talk
ON: ABC - Radio National
SHOW: Life Matters
PRESENTER: Kate Evans

TOPIC: Building Rapport for Fun and Business
ON: ABC - Radio National
SHOW: Life Matters
PRESENTER: Kate Evans

TOPIC: Why Sex Sells
ON: ABC Radio - Adelaide
SHOW: Afternoons with Annette Marnier
PRESENTER: Annette Marnier

TOPIC: Why People Buy
ON: ABC Radio - Adelaide
SHOW: Afternoons with Carole Whitelock
PRESENTER: Carole Whitelock

TOPIC: 7 Secrets to Creating Great Advertisements
ON: Australian Business Coaching Club
PRESENTER: Dr. Greg ChapmanBernadette's Topics:

Bernadette is a sought-after commentator on a wide range of the topics. Some of them include:

• How To Get Free Copywriting For Your Small Business
  
• How To Market Your Business On A Shoestring
  
• Marketing Makeovers – How To Turn A Struggling Business Into A Roaring Success
  
• How To Write Small Space Newspaper Ads That Works
  
• How To Use Cheap And Easy Tricks To Get People To Open Their Direct Mail
  
• Instant Creativity – How To Have Outrageously Unique And Innovative Ideas In Minutes
  
• How To Write Killer Headlines That Get Results Every Time
  
• How To Turn An Idea Into A Profitable Business
  
• Why People Buy – The Top 20 Reasons Why We Buy Anything
  
• How To Build A Network Of Clients (Without Cold Calling)
  
• How To Use Referrals That’ll Double Your Turnover
  
• Power Words – Why Certain Words Make Us Buy
  
• How To Create A Unique Selling Proposition Without Changing A Thing About Your Business
  
• How To Create A Valuable (But Inexpensive) Free Offer That’ll Drive Sales Through The Roof